SEO for Beginners: Rank #1 In Google in 2023

Are you an SEO beginner?

No worries!

In this video, I'm going to walk you through the core pillars of every successful SEO campaign.

But the first question is:

What is SEO?

It's an acronym for "Search Engine Optimization."

And it's the process of ranking web pages on the first page of Google's organic search results.

This process of SEO has four core pillars of success:


Keywords are the foundation of every successful SEO campaign. In fact, understanding how to pick the right keywords will make or break your campaign.

I'll show you how to pick the right keywords for your business and your unique situation in the video.

Once you've found keywords, you need to optimize your site's technical performance.

In-depth keyword research training ➡️


Please don't fear the word "technical" because it's pretty easy once you understand what to look for. The goal of optimizing technical performance is twofold:

First, we want Google to be able to crawl and index our pages in an efficient manner.

Second, we want our site to have a tremendous User Experience (UX).

I'll show you what to look for and how to optimize both elements in the video.

Once you've found keywords and optimized for UX, it's time for the most important part:


Think of content as the lead domino for SEO success. You should invest most of your time in optimizing and creating new SEO-driven content.

Here's the key:

You should always optimize BEFORE you create.

I'll explain why in the video.

And last, but not least:


You can nail all previous pillars like a pro, but without backlinks, you'll struggle. What are backlinks? They are links from other websites and Google considers them as "votes."

In theory, the more high-quality votes your page has, the more Google will trust it.

What does a high-quality backlink look like? Watch the video to find out 🙂


1️⃣ Watch the entire video because I’m going to prove that 99.9% of people do this one SEO action completely backward.

2️⃣ Drop a comment below with "Let's Do This!" to show me you're excited

3️⃣ Like the video if you're getting any value.

4️⃣ Subscribe because you'll get first access to the next video in this free SEO mastery training course ►

Want to skip around? Here you go:

0:00 Intro
0:52 What is SEO?
2:07 4 Core Pillars of SEO
2:17 Keyword Research (like a Pro)
7:48 Technical SEO 101
11:53 How to Optimize & Create SEO Content
14:36 The Art & Science of Backlinks


More awesome free SEO training:

Keyword Research Tutorial: 3-Step Process (for Beginners & Pros) ►

SEO Audit Tutorial – Perfect for Beginners! ►

6-Step SEO Strategy (That Works in 2022) ►

Become an On-Page SEO Genius ►

How to Create SEO Content (That Actually Ranks!) ►

Ultimate Backlinks Guide (+ 3 Awesome Link Building Techniques) ►


The opinions of the speaker are his own and might not match the opinions of Semrush.

Semrush ►
Subscribe ►
Nathan's Channel ►

#SEO #SearchEngineOptimization #SEOTutorial

40 thoughts on “SEO for Beginners: Rank #1 In Google in 2023”

  1. Thanks for watching! Let me you’re excited about this training series by liking and commenting below 👍 P.S. video #2 about keyword research will be coming soon, so make sure you subscribe

  2. Let’s do this. You are always an SEO Hero, Nathan. I greatly appreciate you for sharing your expertise.

  3. It’s been 6 months in the field of seo. This video is really helpful for me.

  4. David Gustav Komba

    Been in this industry for 6 years now…. What you did is amazing. Best video that updated my career. Keep update us. Thanks

  5. Great for a beginner like me! Inspired to continue this series because the content was presented clearly and precisely.

  6. Bridal Global Expo

    Thank you so much for this amazing training. I now better understand the basics of SEO and can follow what others are saying. Also feeling a bit more of an expert because of some of the tools and resources you gave as well. Great job!

  7. I’ve been doing SEO since 2009 and a great video like this works not only for beginners but for experienced professionals to stay up to date with latest tactics.

  8. Kera McAllister

    Let’s do this. I’m an SEO professional and enthusiast and love to learn from other SEO professionals. I’m excited to continue this conversation.

  9. Mohitt Jain

    Amazing initiative. It not only helped me to understand more about SEO practices but also how efficiently I can use SEMrush.
    Thank you for the video, looking forward to new ones 👍🏼

  10. Jessica Rae Napier

    Phenomenal training and info!!!! I’ve been researching SEO for a while and this is by far the best video out there! Thank you so much for this free training.

  11. I’m a complete beginner and this video was by far the most valuable, and well explained out of all. Thank you for sharing these tips

  12. Thanks for this video! A while back I started a website, but completely neglected SEO as I spent all my energy on Pinterest! Big mistake. I’m now having to go back through all blog posts and optimise them for SEO. I used to try and target keyw that I realistically had no chance of ranking for (my DA is currently 14). SEO is everything, especially as social media platforms are forever bringing out new algorithms.

  13. Grow with Will - SEO, Sales & Entrepreneurship

    Love the tip on prioritizing the “low hanging fruit” keywords! These are worth focusing on and they will really do help boost your organic search traffic!

  14. Brilliant content!! I run a cleaning business that covers a large area. Am I better having a individual website with a specific domain and a good domain authority for each area or individual pages covering the areas on one website? (then that page might rank when area is searched) Hope that makes sense !

  15. Hey Nathan, Thanks for sharing the information. I am completely new to this so all this stuff sounds scary but adventurous too on a same time.
    Just one question at 10:43 in a video you mentioned to achieve optimal technical SEO Performance for website we should optimize site architecture and pages shouldn’t be more than 3 clicks deep in the architecture. what do you actually mean by pages shouldn’t be more than 3 clicks deep in the architecture, is it some kind of techinical language or internal linking shouldnt be at the bottom etc. Please explain. Cheers.

  16. Anthony Carsoner

    Can you advise how best to delve into this topic for an absolute beginner?

  17. This is exactly what I needed. I’ve been wondering if this tool would be a good investment. This video gave me exactly what I needed. Nice teaching style.

  18. Sorry for late reply… But what’s it like? What do you do? Is it hard?

  19. Naoual showTVنوال شو

    Thanks for sharing ♥️added my full support as well stay connected love and greetings from USA 🇺🇸like

  20. 3 clicks deep mean a page is accessible after three links, like having Services in the website’s main menu, then comes Digital Marketing, then Google Ads, and then Display Ads or maybe Search Ads. Now, these Display Ads or Search Ads are more than three levels deep; crawlers usually only crawl pages with three depth levels.

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